The AI Discoverability Playbook explores how AI is reshaping the way people search, compare solutions, and decide who to contact. Buyers still ask the same questions, but they now receive answers directly within conversational experiences rather than on a website.

This e book shows how to stay visible in that environment. You’ll learn how AI interprets brands, how presence shapes trust, and how to make it easy for people to reach you when interest turns into intent. The guidance draws on real work with B2B teams and on insights from SEO and AI search expert Nati Elimelech.

Nati Elimelech is a leader in SEO and AI strategy who guides large scale search and accessibility programs for global brands. He previously served as Head of SEO and Accessibility at Wix and as CEO of SEO Israel. Nati’s perspective on entity clarity, structured data, and modern discovery shaped the core concepts in this playbook.